Nmi Marketing Articles

01/19/07

Small Company Enterprise Delivery on Results


One common prejudice we experience in attracting new business… is being a small firm. This article is to combat the stigma that all small businesses can not deliver enterprise results.

Sure some small firms are limited in delivering on capabilities because of their size, but some firms are armed with other characteristics to make up for their lack of size. Here are a few of NAMYnot Multimedia’s characteristics: Extremely multi-talented design professionals, commitment to High Quality standards, ability to extract the neccesary goals from clients and transalate them, Solutions driven, Problem Solving Sleuths, and Cost Effective.

Category: Nmi Marketing Articles
Posted by: admin

What are some of your “Big Name” clients?

It is great to boast your more recognized clients in media to attract new and potentially even larger clients, but some potential clients only care about that. Small and large design firms have their pros and cons (as outlined in our article Small Boutique Style Design Firms vs. Large Design Firms). I could recall early on, some conversations with leads that could not even get past this very topic, and these were with smaller firms than ours.

I actually enjoy helping the fundation of a brand, product and/or company; from an idea stuck in a business owners’ head that they just cant get out, to proof, to seeing the brand growing and marketed, hearing feedback from their clients/customers, to seeing/hearing it in an unexpected format (TV, Radio, Word-of-Mouth)… This experience is gratifying.

With the right receipe for success, a small multimedia design firm can deliver Enterprise Results.

Read a few examples of how we delivered Enterprise Results to clients in our Case Studies.